Winnowhq
Case 04 · sealedCase 04 · open
AI search visibility, mapped

See whether AI names you, or your competitor.

When your buyers ask ChatGPT, Perplexity, or Google's AI for the best option in your category, you either show up or your competitor does. The audit runs the questions your buyers actually ask, scores where you land, and hands you a ranked list of what to fix.

~40 prompts·4 AI engines·Competitor share-of-voice·24-hour delivery
A wall of monitors glowing in a dark control room
Exhibit · case 04
The audit, in fifteen seconds

Your buyers ask the AI. The AI answers. Are you in it?

Watch the audit run: your category's buyer questions go out across the AI answer engines, each answer is scored for whether you appear, and the gaps where a competitor takes your place get ranked into a fix list.

FIG. 1Where the AI looks, and who it names
01
The shift

The search box is not where buyers start anymore.

More of your buyers open a purchase by asking an AI assistant, not by typing into a search box. If the assistant does not name you, you are invisible at the exact moment of consideration - and you cannot see it happening from your own analytics, because the conversation never touches your site.

Agencies bill $1,500 to $5,000 a month to manage this, or $5,000 to $50,000 per project. The Visibility Scan is $450, one time, and it tells you the one thing those retainers start from: where you actually stand in the AI answers today, and exactly what to fix first.

02
What you get

What's in the audit.

  • 01

    Prompt battery

    About 40 real buyer-intent questions for your category, written the way customers actually ask an AI: best X for Y, X vs Y, is X worth it.· ~40 prompts

  • 02

    Engine coverage

    Each prompt run across the AI answer engines we can query - ChatGPT, Perplexity, Google's AI answers, and Claude - with every answer logged and dated.· 4 engines

  • 03

    Brand presence score

    Whether and how prominently you appear, per engine, per prompt, on a simple 0 to 3 scale: absent, mentioned, recommended, top pick.· 0–3 scale

  • 04

    Competitor share-of-voice

    Who the AI names instead of you, ranked by how often they surface across the battery. The answer to who is winning the AI shelf.· ranked

  • 05

    Cited-source map

    The URLs and domains the AI pulls from to build its answer, so you know exactly where you need to be mentioned to get cited.· sourced

  • 06

    Ranked fix list

    The specific pages to publish, source domains to target, and entity or schema fixes to close the gaps, ordered highest-leverage first.· actionable

  • 07

    Methodology & dates

    The prompts used, engines queried, the date of each run, and the raw answers logged, so every number in the report is checkable.· logged

03
How we score

One scale, zero to three.

Every prompt, on every engine, gets a single presence score. No vanity metrics, no black-box index - just where you land when a real buyer question is asked, scored the same way every time so movement is comparable run to run.

0
Absent
You are not named at all. The AI answers the buyer's question without you in it.
1
Mentioned
You appear somewhere in the answer, but as one of many, not as a pick.
2
Recommended
The AI puts you forward as a real option, with a reason a buyer would act on.
3
Top pick
You are the first or strongest answer. This is the position competitors are paying agencies to take.

· An AI answer is a snapshot, not a constant. Every report is dated and its raw answers logged.

04
Order an audit

Scan it, fix it, or watch it.

Most ordered
G2 · Scan + Playbook
$1,200/ one sprint

Everything in the Scan, plus a prioritized written playbook: the exact pages to publish, the source domains to get cited on, and the entity and schema fixes - scoped from a short brief, no call.

  • Everything in G1
  • Prioritized content + citation playbookwritten
  • Source domains to target, ranked by leveragetargets
  • Entity / schema fixes, scoped from a briefbrief
G1 · Visibility Scan
$450/ one scan

A scored read of how AI answer engines treat your category: are you named, recommended, or invisible, and who shows up instead. The way to see the work before you commit.

  • ~40 buyer-intent prompts across the AI engines~40
  • Brand presence scored per engine, per prompt0–3
  • Competitor share-of-voice + cited-source mapranked
  • Ranked fix list · PDF + scorecard · 24h24h
G3 · Visibility Watch
$1,500every 3 months

Monthly re-scans tracking how your AI visibility moves against your competitors, with an alert when the answers shift. Billed quarterly. Cancel before any quarter.

  • Monthly re-scan, movement tracked vs competitorsmonthly
  • Alerts when the AI answers changelive
  • Quarterly trend brief+brief
  • Billed every 3 months · cancel anytimeno lock-in

How we keep this honest

  • -The audit is a research snapshot of public AI-engine output on a given date. AI answers change, so every report is dated and the raw answers are logged.
  • -It is not a guarantee of ranking or placement. We report what the engines say and what to do about it; we do not control the engines.
  • -We query public AI interfaces with normal buyer prompts. No manipulation of the engines, no fake reviews, no astroturfing. The fix list is editorial and technical work, not gaming.